BIMTECH Business Perspectives
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Khan Mohd Maaz1 and Parvaiz Talib1

First Published 14 May 2025. https://doi.org/10.1177/25819542251328102
Article Information
Corresponding Author:

Khan Mohd Maaz, Department of Business Administration, Aligarh Muslim University, Aligarh, Uttar Pradesh 202002, India.
Email: maazesps@gmail.com

1 Department of Business Administration, Aligarh Muslim University, Uttar Pradesh, India

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Creative Commons Non Commercial CC BY-NC: This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License (http://www.creativecommons.org/licenses/by-nc/4.0/) which permits non-Commercial use, reproduction and distribution of the work without further permission provided the original work is attributed.

Abstract

As the commercial and environmental landscapes change, the world community has come to accept the idea of a “green economy.” Integrating green ideals into higher education can support a behavioral approach to encouraging green entrepreneurship. Although the importance of entrepreneurship education has been acknowledged, it is still unclear how exactly it would affect students’ intents to start green businesses. Taking into consideration the moderating effect of the environment, this review of the research aims to elucidate the relationship between green entrepreneurial intention and entrepreneurship education. A review of the literature was conducted to determine the connection between ambitions for green entrepreneurship and entrepreneurship education. A theoretical framework for analyzing green entrepreneurial intents is suggested by the results, which is based on the theory of planned behavior. This study is noteworthy because it examines for the first time how environmental values impact the relationship between entrepreneurship education and the three primary determinants of intention: attitudes, subjective norms, and perceived behavioral control.

Keywords

Entrepreneurial education, entrepreneurship, intention, sustainability, theory of planned behavior

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